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Our marketing services are based on economic analysis. It is important to decide whether existing marketing for a product needs to be improved, for example with the goal of raising profits, or if a new product is to be introduced to the market.
We have divided our marketing services into four generic terms:
Marketing Check
We offer a one-day consultation in your company. We will analyze and define the following:
- Previous and present marketing activities and advertising materials (offers, ad presentation, public and media relations, direct marketing, promotions)
- Goals of your marketing work
- Target group definition
- Filtering of core markets and offers
- Developing and reviewing of your marketing budget
- Definition of the future marketing possibilities for your company
- Structure of future approach
- Determining further actions for optimization of sales and marketing work
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Marketing Concept
Content:
- Description of market situation
- Analysis of markets, products and competition
- Chances and risks
- Objectives for sales, market and profit
- Marketing strategy, instruments and their usage
- Action plans
- Controlling possibilities
- Outcome projection
SEMAKO develops complete individual marketing campaigns for predetermined target groups with all necessary details.
Your goals:
- an independent and distinctive marketing for a certain product / a certain target group
- ready-to-use elaboration made by marketing professionals, oriented on your realistically available marketing budget
- no "single measures" but effectively networked strategic action packages
Our services:
- A two-day practical workshop together with us
- Subsequent elaboration of a marketing strategy (product definition, communication curves, advertising contents and information) and the conceptual approach
- Final report after approximately 21 days with action plan and budget elaboration
- Presentation in your office or in one of our offices
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Marketing Implementation
The best plan is worthless if it is not implemented. We offer to implement your planned marketing activities. For your convenience we work with fixed prices. Our services:
- Classic advertising (ads, radio, TV, …)
- Advertising material (flyer, brochures, …)
- Public Relations (press information, press conferences, …)
- Direct marketing (customer acquisition, telephone marketing, mailings, …)
- Sales promotion (preparation and wrap-up of fairs, fair visits, seasonal campaigns)
- Distribution (wholesale, importer, sales representatives, …)
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Developing Marketing Controlling Instruments Controlling in Marketing serves the purpose of controlling costs, recognizing successful measures and increasing these steadily. Reference objects are:
   
Marketing Controlling is the efficiency analysis of marketing instruments with figures.
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